Introducing Beauty Directors Club

Take Your Salon To The Next Level In 2018

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It’s taken 3 years …but now it’s ready!

I’m so excited to be officially launching The Beauty Directors Club for Salon, Spa and Clinic owners and managers globally.


It’s an amazing community and platform to learn from the world’s best business minds, transforming their knowledge into bite size, easy to digest nuggets to help you make those changes to shape your businesses for the future.


But the most exciting news is ... that together with my friends over at Professional Beauty Magazine, we've worked hard to come up with an amazing Pre-Launch Offer so you can try out Beauty Director’s Club without obligation and at next to no cost. 

Why Did you start a salon business in the first place?

We all started our salon business for different personal reasons, maybe it seemed to be the only option, maybe it was because you hated working for someone one else, or if you are like me, perhaps you longed for FREEDOM!


Freedom from the limits of working for someone else.
Freedom to create a secure future for my family and for me.
Freedom to do only what I love, and on my terms.
Freedom to buy what I want, when I want, and not worry about getting into debt.
Freedom to take long holidays, in exotic locations.
Freedom to retire young enough to enjoy life to its full potential.

But Sometimes, It Just Doesn't Work Out As You Planned...

In the first few years I would spend all of my time and money investing back into the salon,
I didn’t mind because it was all leading to fulfilling my dreams …or so I thought.

My dreams of Freedom started to drift further and further away 

As The Business Grew, the more the responsibilities grew and I was totally engulfed in it all. I felt like I was on a hamster wheel and couldn’t get off. 

I Spent Every Waking Hour Either In The Business, Or Thinking About The Business...

My Evenings Were Spent Writing Out A Never Ending ‘To Do List’ And Then Added More To The List During Countless Sleepless Nights.

I had a fantastic business on the surface, we were winning Business Awards at a rate of knots, but underneath the cracks were starting to show from not having experience in business growth.


Money was seeping out of the cracks and I didn’t have the time, energy or solid know how to avoid or fix them.

Fast Forward To Today...

I have the businesses I dreamt of, plus, multiple six figure businesses and other side projects, which all run on auto pilot.


It gives me the freedom to work whenever and where ever I like.


I wake up excited and loving, each and every day, and I can call on the experts in my network whenever I need to...

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I have been able to take my businesses to the next level and everything looks like an opportunity

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I have built up my reputation through my businesses to now become industry speaker and advisor

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Through networking at a higher level I am able to get involved in joint ventures, launches and mastermind groups

what would it mean if you had access to my personal strategies and network?

Whilst I have the career I always dreamt of, looking back, I now realise that I had help along the way from many wonderful people, most of whom I can Now call friends.

All I wanted to do was to give my customers the best salon experience, but in the early days I struggled with so many aspects of the business side... I certainly learnt the hard way about how to run my salon. 


even Though I eventually found ways to make them work for me and my business, at the time I didn't even know if they were correct, never mind best practice.


Now having build up my own network of key professional mentors, they have since shown me easier and more effective ways of doing those same tasks. which had I know at the time, would have saved a lot of stress and anxiety not to mention time and money.


But Still Today, I Get Asked Over And Over By Salon Owners Those Very Same Questions I once Struggled With All Those Years Ago, and I want to help...

It's time to fast Track your salon education

what I realised was that not everyone is as fortunate as me, and speaking to many salon owners and directors they have the same problems. unfortunately however, they cannot find the right solution and don't have the network to call upon to provide the support and advice...

...Well, I have the answer for you!

Beauty directors club

It’s taken 3 years …but now it’s ready!!

I’m so excited to be officially launching The Beauty Directors Club for Salon, Spa and Clinic owners and managers globally.

It’s an amazing community and platform to learn from the world’s best business minds, transforming their knowledge into bite size changes we can make to shape our businesses for the future.

I’ve worked on an amazing Pre Launch Offer so you can try The Beauty Director’s Club without obligation.

every Month You will get...

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    A Business Video Bundle: covering a top topic such as Your business mindset,  How simple systems can make maximum impact, How to avoid and handle staffing issues. These sought after experts have made their names by transforming businesses globally, authored books and only specialise in their expert field.
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    Directors Hot Seat: I will be interviewing the real people behind our top companies and their invaluable tips on upcoming trends and what they see makes a great salon and the simple shifts we can make to have better sales and client retention each and every day.
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    Salon Spotlight: I will be acting as a Salon Inspector looking into the depths of some of our biggest and best salons, spas and clinics to find the hidden secrets that can make our businesses great. We start with the Queen of Salon Mystery Shopping showing us what makes a client experience great.
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    The BDC Members Community: Our Positive Private on-line Hub where we can all share our progress and ideas in a safe and private environment.
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    Confidential Help-line: We have a fully manned help-line area where you can receive expert advice on a burning issue in your business. If needed, then we will put you in touch with a specific expert for help. Frequently asked questions are listed too.

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    2 Workshops Per Year: ​We will be hosting members only business workshops on a variety of topics to allow you to spend invaluable time away from your business, working intensely on your business.

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    Inspired Action: Top personal development experts and inspirational entrepreneurs will be sharing how to manage, time, energy and positive mental attitude to be the best in your field.
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    Marketing Mix: There is a process to successful marketing and it is way more than a few Facebook posts. You will have access to tutorials actually showing you on your screen the ‘what to do” to successful marketing. We all know what we should do but what you get in the Beauty Directors Club is the actual Know How in front of you walking you through processes from true experts in the field of online marketing.
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    Member Resources: Choose from our menu of resources including a quick and easy tool to find out if your team are assets or expenses in your business. The Resource restaurant will always be updated with new and exciting extras and recommendations.
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    Accountability Buddies: If you want to work alongside a like-minded business owner or manager to intimately share your ideas, then we can pair you from registering on our accountability partner’s area.
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    Discount Store: The Beauty Director’s Club has attracted huge interest from Suppliers and Services. The Discount Store holds exclusive offers for you to utilise with your individual BDC members registration code.
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    90 Day Planner: Releasing later in 2018, every UK member will receive a Beauty Directors Club Planner every 90 days, delivered to your door, enabling you to track your personal and business journey each and every step along the way.

Claim Your Exclusive, One Time, Never To Repeated  £1 Offer, YES that's 30 Day Trial For only a POUND!

I know, people have called me mad for doing this crazy offer, but I wanted to help as many salon owners as I can, and the only way to know how is to make this UNBELIEVABLE  £1 offer.


So here's the deal, you can sign up for beauty directors club and get full access to everything inside for the first 30 days, without obligation for £1 Only!

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Susan Routledge

Creator of Beauty Directors Club

About Susan

Susan is a true inspiration, connector and entrepreneur, having spent her professional life in the beauty and aesthetics industry she has not only built an award winning salon business, but also an encyclopedic knowledge of the sector.

Anyone who has met her can not help to be swept up by her enthusiasm and positive attitude. She is always willing to help people succeed and that exactly what she wants to do with you as a member of Beauty Directors Club.

Remember This Is "What You Get" For Only £1
(For 30 days access)

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    Business Video Bundle
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    Action Plans
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    ​Directors Hot Seat
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    ​​Salon Spotlight
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    ​​​Inspired Action From Experts
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    Confidential Fully Manned Help-line
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    2 Live  Members Only Workshops Per Year For Learning And Industry Networking
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    ​Marketing Mix And Advice
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    Resources Restaurant with a menu of quick and easy tools
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    Exclusive BDC Members ONLY Private Facebook community
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    Accountability Buddies to work along side
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    Discount Store From Some Of The Industries Top Suppliers
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    90 day Planner Delivered to Your Door ( N/A in the first 30 days)

100% Satisfaction Guaranteed

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100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you are not happy with your purchase, just let us know within the first 30 day and we'll send you a prompt refund, no questions asked.

Susan x

Frequently Asked Questions

Why Are You only Charging £1

What If I want to cancel?

What If I am not happy with the content


P.S.: and I believe this membership programme will be unique in helping us all together, to achieve the businesses we dreamt of.

Here's to your great business success

Susan x


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